Now Here's A Niche -- Bring Up Your Own PPC Site!

Someone posted this in a forum tonight:

http://www.textadmarket.com/

However, after seeing this, cash registers immediately went off in my head. I mean, can you build the following?

1. A site that can receive a call from a Javascript src call from another server and then do a PHP echo of an ad pulled from a database. Here's a couple clues -- you'll need to get a special bandwidth deal with your web hosting provider, and you'll need to use PostgreSQL instead of MySQL because the solution needs to scale.

2. Handle incoming clicks, update the cash transaction from the merchant, and redirect the user to the ad along with a referral ID from you as the source. (This means you go to the side with ?ref=.

3. Provide an easy way for merchants to manage ads, and for affiliate marketers to use them.

Go ahead and poke around TextAdMarket. We're not talking rocket science here.

Okay, so here's the catch. If you own one of these, then you'll have to manage cash deposits and receipts, and the legal stuff, and it gets to be kind of a hairy mess after awhile. So here's the spin -- don't keep the site! That's right, build the PPC site, get it working, manage up to about 40 merchants and a small set of affiliate marketers, and then flip the site for like $80K as fast as you can. That way, you cash out and can move on to your next great idea, or build another one of these with perhaps another twist or with an even better design. And you avoid the nightmares of people not getting paid because of quirks, or legal issues, and so on -- that can be someone else's headache.